About
Applies to: Finaloop Accounting
Signing up for Finaloop Accounting, Finaloop's real-time bookkeeping and accounting service, has two parts: you answer three quick questions and create your account, then you connect your stores, apps and banks so our accounting team can start building your books. Here's what to do at each step. If you've got questions, feel free to reach out to [email protected]. We're here to help!
Once you're set up, head over to Your first month in Finaloop Accounting for what happens next.
In Margins: Margins is Finaloop's performance analytics product, with different sign-up and setup steps. See Getting started with Margins.
1. Create your account
Step 1: Select your main sales channel
The first step is to tell us where you sell the most.
Go to the Finaloop sign-up page.
On Select your main sales channel, click the channel you sell on most, for example Shopify or Amazon. Don't see it? Click More platforms, or choose Another platform.
Click Next.
Pick one channel here. You'll connect all your other stores and channels later, in Step 5: Connect your stores.
① Channel cards, ② More platforms, ③ Next.
Step 2: Select your projected revenue
On Select your projected revenue for the current year, choose your range: $0 - $200K, $200K - $1M, $1M - $10M, $10M - $50M or $50M+.
Click Next.
Step 3: Tell us what kind of help you need
On What kind of help does your e-commerce store need?, choose one:
Fully managed bookkeeping by Finaloop's accounting team
Automated bookkeeping with Finaloop expert support
Just browsing, no online store yet!
Click Next.
① The three types of help, ② Next.
Step 4: Complete sign-up
Sign up is straightforward, with the option to sign up using your Google account.
Enter your Business name. If your legal company name is different from your brand name, enter 'company name, dba brand name'. For example, if your company is Retail Brand LLC and your brand is Hot Peppers, enter 'Retail Brand LLC, dba Hot Peppers'.
Enter your Phone number.
Under Continue with, click Google or Email.
If you chose Email, enter your First name, Last name, Email and a password, then click Continue.
If we ask you to confirm your email (Check your inbox), enter the 6-digit code we sent you and click Verify email.
If you want to check out our terms of service or privacy policy, click the Terms or Privacy Policy links under the form.
① Business name and Phone number, ② Google and Email.
2. Connect your accounts
Once your account is created, you'll see let's get you set up!. Click Begin Setup to start connecting.
All connections are read-only: they let us update your books automatically and let our team review your data, but we can never change anything in your accounts. You can disconnect anytime.
Step 5: Connect your stores
You'll connect each store separately.
On Connect your stores, click your first store. Using Shopify as an example, a Shopify window opens. Click Connect. You'll be taken to the Finaloop app in the Shopify App Store.
In Shopify, install the Finaloop app.
When you're back in Finaloop and the store shows as connected, you're good to connect your next store.
If you have more than one store on the same channel, click + on its tile (for Shopify, click Connect more in the Shopify window) to connect each additional store.
Repeat the steps for each store.
When you've connected all your stores, click Next.
① A connected store with + to add another, ② Other, ③ Next.
① Your connected store, ② Connect more.
Note: Don't see your store or sales channel? Click Other to tell us about it.
Step 6: Connect your payment gateways
Our accounting team makes sure every payment, refund, payout and fee is reconciled to your sales channels and bank transactions.
On Connect your payment gateways, click the first payment gateway and follow the steps on screen. If you connected Shopify or Amazon as stores, Shopify Payments and Amazon Pay are connected automatically.
Repeat the steps for each payment gateway. Don't see your payment gateway? Click Other.
Click Next.
Step 7: Connect your ad platforms
On Connect your ad platforms, connect Meta Ads, Google Ads or Amazon Ads if you advertise there. We sync your ad spend, payments and invoices.
Click Next.
Step 8: Tell us about your business loans
On Tell us about your business loans, click each lending app you've used in the period shown (for example, this year and last year). These are quick taps, not connections. We'll ask you for loan details later.
Click Next.
Step 9: Connect your backoffice apps
On Connect your backoffice apps, connect apps such as payroll (Gusto), bills (Bill.com, Settle) or electronic data interchange (EDI) and invoicing (SPS Commerce, Crstl). Connect each app in turn. Don't see your backoffice app? Click Other.
When you've connected all your backoffice apps, click Next.
Step 10: Connect your business banks & credit cards
On Connect your business banks & credit cards, click your bank and follow the steps on screen. Can't see your bank? Click + More banks and search for it.
Repeat for every business bank account and credit card. To keep things clean, only connect accounts you use for business.
Click Next.
You must connect at least one business bank account or card. Without it, we can't build your books, and Next stays grayed out. Payoneer, Divvy and Ramp don't count toward this. If you have trouble connecting a specific bank, email [email protected] with the bank's details, and we'll ask you to upload the data we need.
Don't worry if you add a wrong account, you can delete it later.
① Bank tiles, ② + More banks, ③ Next.
Step 11: Last questions on your business
Under What type of legal entity is your business, choose No legal entity (sole proprietorship), Limited liability company (LLC), Partnership (LP) or Corporation (Inc).
Unless you chose sole proprietorship, under What type of tax entity is your business, choose your tax status: Single-member LLC, Partnership, S Corporation or C Corporation. The choices depend on your legal entity.
Click Next.
Not sure? Put your best guess. You can always come back and update it later.
① Legal entity, ② Tax entity.
Step 12: Book a call with an accounting expert (optional)
On Book a call with a Finaloop accounting expert (Optional), pick a time to review your financials with one of our experts. If you'd rather explore on your own first, click Skip, then Yes, start free trial. You can always schedule a call later.
Step 13: Meet your accounting team
You'll see Say hello to your new accounting team!. Click Let's get started. You're ready to explore Finaloop!
① Let's get started.
3. What you'll see next
You'll land on the DashboardHome tab, with your sales, products, profits and marketing. Our team is still finalizing your numbers behind the scenes, so some areas won't be fully populated yet. For example, your complete Balance Sheet follows once you subscribe and send your historical data.
Your list of next steps is in Getting started, at the top of the sidebar.
Note: Missed an app or bank during setup? You can connect it anytime in Settings → Integrations, or Settings → Banks & Credit Cards.
You can also check out the article Finding your way around Finaloop Accounting.
Great job! Now that the basic setup is done, head over to Your first month in Finaloop Accounting to see what we'll need from you next.
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Need help?
Email us at [email protected]. We're here to help!